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TeChNoLoGy

Technology has forever changed the world, you can be sitting on the toilet and watch a tv show on your tablet while also texting your best friend about your crush. I never really thought much about it until I started this class, it just feels so normal. My roommate and I will invite our friends over to our house to hangout and we usually end up sitting on the couches using our computers for homework, while watching a movie on the T.V., and also using our phones to keep up with all our social medias. It’s incredible how often we are multitasking without even knowing it, right now I’m writing this blog, listening to Billie Eilish, and talking to my friends at work. Some people say that technology is ruining us, but sometimes I think it’s making us better. We can talk to someone across the world instantly, you can search a word in Google and you’ll get thousands of results in seconds. Sure, technology has its ups and downs but I think the good outweighs the bad. Without my laptop and ...
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Social Media Rules and Regulations

Rules and regulations in social media marketing is very important, the FTC has worked to ensure transparency in online advertising. Sometimes it can be difficult to understand the difference between advertising and sponsored content from influencers on social media. If you are an influencer or public figure, and you receive compensation from companies even if it's just a discount on products, you must publicly disclose that in your post/video. Advertisers, endorsers, and third parties such as marketing agencies can all be liable for misleading statements. Brand advocates are ordinary people who share their positive experiences with a product or business on social media. Brand influencers are celebrities who are paid to endorse a product on social media. Normally brand advocates have more influence and power to persuade than brand influencers. This is because brand advocates aren’t getting paid to say good things, but brand influencers are. If you are working for a company...
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Storytelling

Storytelling is a big part in being a company/ business. You need to get personal and be clear, stick to one point. It’s a great way to be noticed and stand out from competitors. Your followers and customers like to know about where the products they’re buying is coming from. I fell in love with baking because of my dad, he would bake all the cakes for all our family events. I was always the one right by his side, handing him all the ingredients. He is the reason I do what I do, he taught me everything he could while he had the chance. After he passed away, the role of our family baker was pushed to me. When I got older I wanted to do more. It might sound silly, but cakes can have a lot of meaning, happy or sad. I started making cakes for family friends, and soon the word got out. Eventually I quit my full time job, to become a full time baker. It’s such a passion of mine and I want to help people’s dreams come true with cakes. I began doing more than cakes once I started get...
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For Those Who Can't Decide

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        Made these cakes for the sweetest bride to be, and all her friends and family! She sent me a couple pictures of what she had in mind, but told me to just get creative and do what I wanted. She just wanted variety in cakes, hence the chocolate and strawberry. She loved them so much, she had me make her wedding cake, and is already sending me pictures of smash cakes for her future baby!    The chocolate cake is made out of a secret homemade chocolate cake recipe and chocolate ganache, while the strawberry cake is made out of the same secret homemade strawberry cake recipe with vanilla ganache, sprinkled with some chopped up strawberries. Both topped with all different sweets, along with the tastiest macaroons (I did not make those, definitely got them from a bakery).    These cakes are perfect for those who can't decide between rich chocolate or sweet fruity flavors. OR if you just want one of each!! Very tasty an...
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